Bayer Horticulture wanted to honor Doris, the 2024 recipient of the Bayer Horticulture Researcher of the Year Award, for her exceptional contributions to the horticultural industry. Her expertise in soil management, biosecurity, and certification, along with her instrumental role in the FertSmart project, needed to be celebrated in a way that highlighted her impact on the industry and her commitment to supporting agronomists and industry leaders.
To honor Doris’s achievements, we produced a 2-3 minute video showcasing her work, along with a 30-second social media cut featuring subtitles for wider accessibility. We also created a 600-800 word article and captured three professional images, ensuring Doris’s story was shared effectively across various platforms and celebrated by the horticultural community.
2-3 min video
30 sec SM cut with subtitles
Social Media Copy (Youtube & X)
600 - 800 word article
images
